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SiteProNews: Webmaster News & Resources » Blog Archive » 7 ecommerce strategies for standing out in a digital world: "By Jan Riley in Ecommerce
Even in a dismal economy internet sales are growing. As people become more confident with ecommerce transactions and savvy with search, selling online just makes good business sense. The drawback is that more and more businesses are vying for a piece of the pie. As your customer reach expands so does the level of competition. The internet is gigantic and your customers are an impatient bunch.
Be unique or go home
That is why it is so important for web marketplaces and ecommerce stores to differentiate themselves from the crowd. It’s no longer sufficient to declare you have the best prices or selection, because the fact is, your visitors can compare these statements faster than you can spell them out on the page. The good news it that technology and creativity now make it easier than ever for small web stores to offer a shopping experience second to none.
Here are 7 ecommerce strategies for standing out in a digital world."