Wednesday, January 21, 2015
Tuesday, September 16, 2014
by Rachel Cool | Featured Contributor
Don’t just blog for the sake of blogging. Blog to tell your story, reach your market, inspire people and achieve your goals. We always hear how important it is that we blog and for so many businesses, it has become one of those things they do just to check it off the list.
But, to really tap into the power of blogging and use it to grow your business, you need to do it strategically.
Wednesday, September 10, 2014
From Now On, Women Save the World
Hollywood Has Realized That Movies Starring Women Can Make Money
By BROOKS BARNES
SEPTEMBER 3, 2014
LOS ANGELES — Hollywood has long known that women are better customers than men. It’s right there in the annual reports from the Motion Picture Association of America: Moviegoing in the United States and Canada was 52 percent female last year. Just as it was five years earlier.
So why are studios only now pumping out female-focused megamovies? http://mobile.nytimes.com/2014/09/07/movies/fall-arts-preview-hollywood-has-realized-that-movies-starring-women-can-make-money.html?src=dayp&action=click&pgtype=Homepage&module=c-column-above-moth-fixed-region®ion=c-column-above-moth-fixed-region&WT.nav=c-column-above-moth-fixed-region&_r=0&referrer=
Tuesday, August 26, 2014
A Letter from the CEO – August 25, 2014
Aug 25 2014 · 118 comments · News, Press
It’s almost unbelievable that slightly more than 3 years ago, Twitch didn’t exist. The moment we launched, we knew we had stumbled across something special.
But what followed surprised us as much as anyone else, and the impact it’s had on both the community and us has been truly profound.
Thursday, August 07, 2014
Sunday, August 03, 2014
With jungles, mountains, beaches, reefs and caves to explore – and museums, cafés, bars and markets to visit – any time spent in Mexico will never be long enough.
Thursday, May 08, 2014
Monday, April 21, 2014
Wednesday, March 19, 2014
The Los Angeles Times was the first newspaper to publish a story about an earthquake on Monday - thanks to a robot writer.
that automatically generates a short article when an earthquake occurs.
"Robo-journalism" is increasingly being used in newsrooms worldwide.
The LA Times is a pioneer in the technology which draws on
trusted sources - such as the US Geological Survey - and places data
into a pre-written template.
Monday, March 10, 2014
If you’re an average reader, I’ve got your attention for 15 seconds, so
here goes: We are getting a lot wrong about the web these days.
We confuse what people have clicked on for what they’ve read. We mistake
sharing for reading.
We race towards new trends like native advertising without fixing what was wrong with the old ones and make the same mistakes all over again.
Tuesday, February 18, 2014
Friday, January 03, 2014
Lord Norman Foster, renowned architect and founder of Foster + Partners, has proposed a massive network of elevated pathways for cyclists in London. Dubbed 'SkyCycle,' the cycling routes would follow London's vast suburban rail network for over 220 kilometers (136 miles), allowing cyclists to traverse the UK's capital without encountering cars or pedestrians.
SkyCycle would consist of a number of routes, most of which would connect with other lines at points. Each route would be able to accommodate 12,000 cyclists per hour.
The network as a whole would serve almost six million people, half of whom live and work within 10 minutes of one of its 200 entrances. As the majority of London's rail network was created in the steam era, the tracks follow the path of least resistance, avoiding steep gradients and making them ideal routes for cycling
Sunday, November 17, 2013
The NSA has asked Linus Torvalds to inject covert backdoors into the free and open operating system GNU/Linux.
This was revealed in this week’s hearing on mass surveillance in the European Parliament.
Chalk another one up of the United States NSA trying to make information technology less secure for everyone.
Monday, October 28, 2013
It’s been nearly half a century since Philip Kotler first published his Principles of Marketing, which has defined the practice of millions of professionals worldwide ever since. It’s no stretch to say that before Kotler, there was no true marketing profession.
What made Kotler different than what came before is that he took insights from other fields, such as economics, social science and analytics and applied them to the marketing arena. Although that may seem basic now, it was groundbreaking then.
Today technology is transforming marketing once again. Although up to this point, most of the impact has been tactical, over the next decade or so there will be a major strategic transformation. This, of course, will be a much harder task because we will not only have to change what we do, but how we think.
Friday, October 25, 2013
According to several sources, Pinterest has completed another enormous funding, this time nabbing $225 million with late-stage investor Fidelity Investments in the lead.
The new infusion of cash — which comes on the heels of a very recent and massive funding in February of $200 million that valued the social scrapbooking company at $2.5 billion — pegs the latest valuation of Pinterest at $3.8 billion.
Education and health care jobs are so attractive because unlike manufacturing jobs, which have steadily declined over the last 25 years, they are largely shielded from global competition.
As a society we continue to spend large sums of money, both in the public and private sector, on educating our students and caring for the health of our citizens.
Since good jobs will increasingly require more education and our population is aging, the long-term outlook for these sectors looks positive.
Education and health care also create jobs across income distribution, providing work for home health aides as well as college professors
Tuesday, October 15, 2013
As excitement grows for the upcoming Twitter IPO, the federal government shutdown and pending debt-ceiling issue looms large.
There are some in Silicon Valley who believe that the current innovation cycle, powerfully led by mobile and cloud computing, will overwhelm any public market dislocation caused by Washington D.C. ineptitude.
After all, Twitter and other high fliers, such as the rumored 2014 IPO class — including Dropbox, Palantir, Airbnb and Box — are growing fast, operating in huge markets with big and slow-moving incumbents and beginning to show business models that will generate meaningful profit.
This has been the recipe of success for LinkedIn, Splunk, Workday, ServiceNow and even Facebook, where IPO investors have done extremely well.
Saturday, September 28, 2013
Define Clear Goals For Social Media To Generate Leads
If you want to generate leads using social media then don’t simply create a Facebook page just to collect “Likes” or a Twitter account to get tweets.
Define specific goals and define a content creation process that would engage your social audience, focus on joining the conversation prospects and customers were having in your field of work, and reach the influencers in that space.
If your company that sells Servers, focus on conversations that server experts would engage in or want to talk about.
Connect with server experts so that they can share their opinions about your server products
Social ROI. Impressions. Retweets. And the effervescent “like”. Yes, they all still matter.
Social media is a shiny object that still glimmers. But now it’s time to figure out how to truly integrate it into our businesses.
I recently spoke at Social Media Today’s Social Shakeup Conference and had an inspiring discussion with Ray Wang, Chairman of Constellation Research.
He suggested that social media has been a magically exciting detour within an existing digital revolution, and we’re now only getting back to the core of digital. I agree.
Digital has transformed business for years. Automation has made it easier to scale core marketing and sales efforts, helping businesses reach new audiences and increasing sales.
But now, social must become the underlying platform that powers growth and opportunity.
People drive technology, and people drive social, but integrating both to truly humanize your business, introduces a huge challenge
Wednesday, September 25, 2013
The Future Of Education Eliminates The Classroom, Because The World Is Your Class | Co.Exist | ideas + impact
Socialstructed learning is an aggregation of microlearning experiences drawn from a rich ecology of content and driven not by grades but by social and intrinsic rewards.
The microlearning moment may last a few minutes, hours, or days (if you are absorbed in reading something, tinkering with something, or listening to something from which you just can’t walk away).
Socialstructed learning may be the future, but the foundations of this kind of education lie far in the past. Leading philosophers of education--from Socrates to Plutarch, Rousseau to Dewey--talked about many of these ideals centuries ago. Today, we have a host of tools to make their vision reality.